How an Idea for Promoting an Innovative Fund Turned into an Award-Winning Campaign

StoneShot is proud to congratulate BNP Paribas Asset Management (BNP AM) on its recent Best Brand – Commercial award win at Credit Strategy’s Lending Awards.

We were pleased to collaborate with BNP AM to help promote a new innovative SME lending fund. With the launch of the SME Alternative Financing fund soon approaching, the firm needed a way to clearly communicate its benefits in an easy-to-digest format. In collaboration with BNP AM, helped build a portfolio of content telling their story, created a place for it all to live, and created personalized distribution to make sure the right content reached the right people, at the right time.

Click here to learn more about the microsite we helped them create with an engaging storyline that promoted both the product itself and the expertise of the team responsible for it at BNPP AM.